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SOLUTIONS

"deliver intuitive and consistent returns, in either direction, for any profile, over any number of trading days - eliminate the near certain loss which occurs in structured funds"
"eliminate the need to roll, continuously retrade, or rebalance securities" 
"create self-balancing liquidity, where an ETF's change in AUM has little-to-no impact on any underlying markets"

NEW STRATEGIES

"link to entirely new indices not available in current cash securities or futures contracts" 
"create indices directed at financial investors including economic indicators and non-deliverable forms of currencies and commodities"
"create new securities and new returns"
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